Make

Deutsche Bank sponsored charity 'Country Holidays for Inner-City Kids', or CHICKS were in desperate need of a re-brand. With potential new sponsors and the charities benefactors in mind, a more progressive and appropriate visual identity was needed. The re working of their existing strap line coupled with a new name ‘Make' made more sense of who they are and what they are about. The fruits of this project have enabled them to continue their important work and successfully target the new corporate sponsorship they so desperately needed.

Project elements: Name generation, Brand identity and Website.